A band of Intel-powered tablets performing a track by Flume. What better way to persuade people that the finest tablets have Intel processors inside? The installation later became a live performance at Australia’s biggest music awards, and collected honours everywhere.
D&AD, The One Show, Cannes, The Webby Awards, London International Awards, AWARD, Spikes, FWA, Adfest, B+E, Creativity pick of the day
Role: Senior Creative